AI Campaign Drafts for Marketing Agencies
Infinall AI turns a client's product URL into competitor research, a campaign strategy, ad copy, image ads, carousels and video drafts, held in an Approval Queue for your team to edit before anything goes to the client. It speeds up the first-draft stage of campaigns for digital products and e-commerce. It does not manage client ad accounts, buy media, report performance, or replace a strategist's judgement; the work product is a draft your team owns.
The Marketing Agencies challenge
Agency margin is decided early. A new client or a new campaign starts with a stretch of work that is hard to bill in full: learning the product, studying the competitors, forming a point of view, writing an angle, then producing enough creative for the client to react to. Pitches and onboarding make it worse, because the agency often does this work before a contract is signed or while a fixed retainer is already priced. Time spent here is time not spent on the work clients value most, such as testing, optimisation and the conversation about what the numbers mean.
The second problem is scaling across clients without producing the same thing for each. An agency that serves a dozen clients in different niches cannot deeply research every competitive set from scratch every quarter, so the work drifts toward templates. Templates produce campaigns that look alike, and clients who compare agencies will notice. Junior staff are often asked to do the research and first drafts, which is a reasonable training ground but gives uneven results, and senior staff spend their review time catching problems in the draft instead of improving the idea.
Third, the review step matters more in an agency than almost anywhere else. A client's brand, legal sensitivities and approved claims have to be respected in every asset, and an error is the agency's reputation, not just a rejected ad. Any tool that produces drafts quickly also raises the volume of material someone has to check. A workflow without a clear review gate simply moves the bottleneck to the account manager.
Infinall is built for that first-draft stage, with the review gate in the middle: from a client's product URL it researches competitors, drafts a strategy, writes placement-specific copy and produces creative, and every asset waits in an Approval Queue for your team to edit or reject before export. It is a tool for the production of drafts, not a substitute for the agency. It does not hold your client relationships, set budgets or run live campaigns, and the strategic call on which angle to take remains with your people. [NEEDS VERIFICATION: whether Infinall offers separate client workspaces or white-label output; until confirmed, assume each client campaign is organised by your team and exports are unbranded drafts you present yourselves.]
How Infinall AI works for Marketing Agencies
Step 1 of 5
Paste the client's product URL
Start with the client's public product or landing page. Infinall builds a picture of the product, positioning and brand tone from it. Run one campaign per client product or offer so the research and angles stay specific, and keep your own naming so your team can find each client's work later.
Step 2 of 5
Research the client's competitive set
Infinall researches competing products and the angles and offers they use. On Pro, research uses real-data sources and can run at Deep or Max depth. Check the Library's Ad Spy for real competitor ads, and use the findings as the evidence base for the direction you present to the client, alongside your own knowledge of the account.
Step 3 of 5
Shape the strategy with your strategist
Review the drafted strategy and treat it as a starting position, not a finished plan. Your strategist chooses the angle, edits the messaging and removes anything that conflicts with the client's brief, brand guidelines or approved claims. The Model Council of AI reviewers can be used on Pro to pressure-test the direction, with 2–6 reviewers of your choice.
Step 4 of 5
Generate copy and creative
Infinall drafts placement-specific copy and produces image ads and carousels, plus video drafts on Pro. A Pro Full Campaign in Standard mode produces up to 6 image ads and 3 carousels per campaign. Use the output as the material for a client conversation about direction, then refine the strongest pieces.
Step 5 of 5
Review in the Approval Queue and export
Every asset lands in the Approval Queue. Your team checks each one against the client's brand and compliance requirements, edits or rejects, and exports the approved set. Your team then builds and runs the campaign in the client's ad accounts. Exporting costs no credits.
Cost comparison
Infinall AI Pro is $30/month or $299/year, with 3,000 credits per month and 5 users, so a small team can share one account. Credits are the limit: 1 credit is $0.01 of AI compute, so a busy client roster will use credits faster than a single brand, and extra packs are available from $10 to $100. It does not include ad spend or any media-buying or account-management features. Tools aimed at agencies that manage live Meta accounts can cost more; for example, AdCopy.ai starts at $149/month and focuses on media-buying and publishing, which is a different job from Infinall's draft production. The Free plan ($0, 1,000 credits per month, 2 users) is a Lite-mode trial on one client.
Frequently asked questions
Can I use Infinall for several clients on one plan?
Yes, the plan does not restrict you to a single brand, but credits are shared across everything you run: 3,000 per month on Pro, with extra packs of $10 to $100 if needed. Pro allows 5 users. How you organise each client's campaigns and files is up to your team, and you should confirm how the workspace handles separation before relying on it for confidential client work.
Does Infinall manage client ad accounts or report on performance?
No. It does not buy media, manage live ad spend or produce performance reports. It produces research, strategy, copy and creative drafts that your team exports and launches. Agencies that need live account management or reporting will still need the ad platforms' own tools or a dedicated media-buying product.
Does it replace a strategist or a creative director?
No. The output is a first draft built from public information about the client's product and the competitive landscape. It does not know the client's internal data, brand history, approved claims or business goals unless your team supplies them, and every asset waits in the Approval Queue because a person on your team needs to decide what is fit to send to the client.