Hootsuite Alternatives: 7 Cheaper Options Compared (2026)
The best Hootsuite alternatives depend on budget: Buffer and Metricool have free plans, and Buffer's paid plans start at $5 per month per channel, while Hootsuite starts at $99 per user a month billed annually with no free plan. Agorapulse and Sprout Social match Hootsuite for team inboxes and reporting. Infinall AI fits if you also need the posts made, with 1,000 free credits a month.
Checked October 2026. Sources are listed at the end of the page.
Why people look for Hootsuite alternatives
- Price for small teams. Hootsuite has no free plan after the trial. Per user a month, billed annually, Standard starts at $99, Advanced is $399, and the middle tier is $199 for Professional. A reviewer wrote: "Hootsuite can feel expensive for smaller teams, especially when advanced analytics, additional users, or broader functionality are needed." read the review
- Setup takes time. A G2 reviewer said streams, permissions and reporting could be more intuitive and faster to configure. A reviewer wrote: "some workflows such as managing streams, permissions, and reporting could be more intuitive and faster to configure." read the review
- Unclear plan contents. A reviewer asked for clearer guidance on which features each plan includes. A reviewer wrote: "clearer guidance on which features are included in each plan." read the review
- Renamed features. A reviewer found it confusing that product and feature names keep changing. A reviewer wrote: "Hootsuite keeps changing names of its products and features." read the review
- Editing per platform. A SaaSworthy reviewer disliked having to edit each social platform one by one after launching a message. A reviewer wrote: "Having to edit each individual social platform once the message has been launched in the program." read the review
7 Hootsuite alternatives
| Tool | Price | Best for |
|---|---|---|
| Buffer | Free for up to 3 channels; Essentials $5 per month per channel; Team $10 per month per channel source | Small businesses and creators who want a cheap, simple scheduler |
| Metricool | Free plan at $0 per month; Starter from $25 per month for up to 5 brands source | Freelancers and small agencies that want scheduling plus analytics on a free or low-cost plan |
| CoSchedule | Free plan; Starter $29 per month billed annually, or $39 per month billed monthly source | Marketing teams that plan social posts alongside other marketing work |
| Later | Starter $18.75 USD per month, billed yearly; Growth $37.50 USD per month, billed yearly source | Social media managers focused on visual platforms and creator campaigns |
| Agorapulse | Standard $79 or $99 per user per month (annual or monthly billing) source | Social teams and agencies that live in the inbox and need proof of ROI |
| Sprout Social | Essentials $79 per seat/month (annual billing), or $99 per seat/month billed monthly; Standard $199 per seat/month source | Larger teams that want engagement, listening and influencer tools in one suite |
| Infinall AI | Free: 1,000 credits a month, no card; Pro: $10 first month, then $30 a month or $299 a year source | Founders and small teams who need posts made as well as scheduled |
1. Buffer
Buffer bills per channel, so a brand on two or three accounts pays far less than a Hootsuite seat, and its free plan covers 3 channels. Its main drawback in reviews is publishing reliability: reviewers report video posts that fail or arrive distorted, and failed posts with no explanation.
2. Metricool
Metricool combines a planning calendar, best-time recommendations, analytics, competitor tracking and an inbox, and it has a free plan, which Hootsuite does not. Reviewers complain that free-tier analytics history was cut and that the mobile app sometimes forgets connections or fails video uploads.
3. CoSchedule
CoSchedule puts social posts and broader marketing plans on one shared calendar and can recycle evergreen posts, at a far lower starting price than Hootsuite. Older reviews say the cost still felt too high for some people and that social accounts sometimes needed re-authenticating for no clear reason.
4. Later
Later covers planning, scheduling, a shared inbox and competitive benchmarking at a fraction of Hootsuite's entry price, and it adds managed influencer campaigns. Reviewers report failed media uploads in the mobile app and paid-tier limits on how many accounts you can connect.
5. Agorapulse
Agorapulse is the closest like-for-like swap: a unified inbox with moderation rules and assignments, social listening and deep reporting, starting below Hootsuite's Standard price. Reviewers mention scheduled posts not going live on time and a price that has risen to match pricier rivals.
6. Sprout Social
Sprout Social offers team publishing, AI-assisted replies at scale, social listening and creator discovery, and its entry plan is cheaper per seat than Hootsuite Standard. Its higher plans cost about the same as Hootsuite, and reviewers call it overpriced for its glitches and report an unreliable mobile app.
7. Infinall AI
Infinall AI makes images, motion videos, copy and voiceovers from your saved brand, then plans, publishes and boosts posts from the Social Hub calendar, with an inbox, comment replies and analytics. It is not a like-for-like Hootsuite replacement for big teams: it has no social listening, and connecting accounts so posts publish by themselves needs Pro, which includes 2 free connections and then charges 300 credits a month per account.
How we picked these Hootsuite alternatives
We started from the reasons people leave Hootsuite in public reviews: the price for small teams, setup that takes time, and plans whose contents are hard to read. Then we looked at social media management tools in the same category and kept the ones whose pricing pages list a clear price or a free plan. Every price on this page comes from the vendor's own pricing page, checked in October 2026, and every rating and complaint links to the review page it came from.
We left out tools whose pricing pages do not show a price. If a tool you are considering is not here, check its pricing page for per-seat or per-channel billing before you compare it with Hootsuite.
Quick comparison by need
- You want a free plan: Buffer (free for 3 channels), Metricool and CoSchedule all list one. Infinall AI is free with 1,000 credits a month, but on Free your posts become reminders rather than publishing by themselves.
- You are a small business on a few accounts: Buffer at $5 per month per channel is the cheapest paid option here. Later starts at $18.75 per month billed yearly.
- You run a busy shared inbox: Agorapulse and Sprout Social are the closest match to Hootsuite, with assignments, listening and reporting.
- You plan more than social posts: CoSchedule puts social and other marketing work on one calendar.
- You need the content made, not just scheduled: Infinall AI makes images, motion videos and copy from your brand, then schedules them in the Social Hub.
- You manage many client brands: Metricool prices by number of brands, from $25 per month for up to 5 brands.
Pricing notes
Hootsuite prices per user. Its pricing page says paid plans start at $99 for Standard and range up to $399 for Advanced, billed annually, with $199 for Professional. Enterprise is priced on request. The pricing page does not show month-to-month rates, so check hootsuite.com/plans before you sign. There is no free plan: after the trial you choose a paid plan.
The alternatives charge in different ways, so compare on your own setup:
- Per channel: Buffer. Cheap for few accounts, adds up as you add channels.
- Per brand: Metricool.
- Per user or seat: Agorapulse and Sprout Social, like Hootsuite.
- Flat plan: CoSchedule and Later.
- Flat plan plus credits: Infinall AI. Pro is $10 for the first month, then $30 a month or $299 a year, with 3,000 credits a month. In India it is Rs 999 for the first month, then Rs 2,899 a month or Rs 33,999 a year. Planning, scheduling and publishing posts use no credits; making images and videos does, and you see the price before you confirm.
When to stay with Hootsuite
Hootsuite is still a strong choice for social teams that coordinate publishing and customer care across many networks. Its Standard plan manages up to 10 social accounts from one calendar with unlimited scheduling, Professional adds unlimited accounts, automated inbox replies and trend forecasting up to 90 days ahead, and Advanced adds team approvals and automatic message routing. Enterprise adds advanced listening, single sign-on and custom compliance.
If you rely on those team and listening features, most cheaper tools here will feel like a step down. Hootsuite holds 4.3 on G2 from 7439 ratings, though only 1.9 on SaaSworthy from 508 ratings. Switch when you are paying for seats and features you do not use.
How to switch without losing posts
- List the accounts you manage and how many people need to log in. This tells you whether per-channel, per-brand or per-seat pricing is cheaper for you.
- Export or note your scheduled posts in Hootsuite before your renewal date.
- Start the new tool on its free plan or trial and connect one account first.
- Rebuild your next two weeks of posts there and check they publish.
- Move the rest of your accounts, then cancel Hootsuite before it renews.
Frequently asked questions
Is there a free alternative to Hootsuite?
Yes. Buffer is free for up to 3 channels, and Metricool and CoSchedule also list free plans. Infinall AI gives 1,000 free credits a month with no card, though publishing by itself needs a connected account, which is a Pro feature. Hootsuite itself has no free plan after the trial.
What is the best Hootsuite alternative for small business?
For a small business on a few accounts, Buffer is the cheapest paid option here at $5 per month per channel. If you also need help making posts, images and videos, Infinall AI makes them from your brand and schedules them from one calendar.
How much does Hootsuite cost?
Hootsuite's pricing page says paid plans start at $99 for Standard and go up to $399 for Advanced, per user a month billed annually, with $199 for Professional. Enterprise pricing is on request.
Which alternative is closest to Hootsuite for teams?
Agorapulse and Sprout Social are the closest. Both have a team inbox, listening and reporting, and both start below Hootsuite Standard per seat.
Does Infinall AI replace Hootsuite?
For a small team that also needs content made, it can: it makes posts and schedules them, with an inbox and analytics. For large teams that need social listening, approvals and single sign-on, Hootsuite or Sprout Social is the better fit.
Sources and checks
Every price, rating and number on this page comes from the source pages below, checked October 2026. Prices and plans change often, so confirm on the vendor's own page before you buy.
- Hootsuite plans and pricing, checked October 2026
- Hootsuite home page, checked October 2026
- Hootsuite reviews on G2 (archived copy), checked October 2026
- Hootsuite reviews on SaaSworthy, checked October 2026
- Buffer pricing page, checked October 2026
- Buffer on the App Store, checked October 2026
- Buffer on Google Play, checked October 2026
- Metricool pricing page, checked October 2026
- Metricool on Google Play, checked October 2026
- CoSchedule pricing page, checked October 2026
- CoSchedule reviews on SaaSworthy, checked October 2026
- Later pricing page, checked October 2026
- Later on Google Play, checked October 2026
- Later reviews on SaaSworthy, checked October 2026
- Agorapulse pricing page, checked October 2026
- Agorapulse reviews on G2 (archived copy), checked October 2026
- Agorapulse reviews on SaaSworthy, checked October 2026
- Sprout Social pricing page, checked October 2026
- Sprout Social on Google Play, checked October 2026
- Sprout Social reviews on SaaSworthy, checked October 2026
- Infinall AI plans and prices
- Infinall AI: connect social accounts
- Infinall AI: calendar and posts