Comparison

Infinall vs Lumen5: Brand Content or Text-to-Video?

Lumen5 is the more focused choice for turning written text into videos, while Infinall AI fits teams making images, motion videos, audio and copy from a saved brand. Both offer a free plan: Infinall includes 1,000 credits every month with no card, while Lumen5 offers free video creation and paid upgrades for premium media and branding controls.

Checked October 2026. Sources are listed at the end of the page.

Side by side

Infinall AI and Lumen5 compared

Infinall AI vs Lumen5
FeatureInfinall AILumen5
Main jobCreate marketing images, motion videos, audio and copy using a saved brandTurn written text into videos online
Free planFree: 1,000 credits every month, no card; Motion is availableFree: create videos without paying
Paid pricePro: $10 for the first month, then $30 a month or $299 a year; 3,000 credits a monthPaid plans: the linked cost article does not show amounts; check Lumen5's pricing page
Brand detailsSave logo, colours, fonts, voice and audience in Brand Brain for use across toolsPaid features include brand colours, fonts and a watermark on videos
Video approachMotion creates animated text, logos and scenes; Pro Video plans a video and asks for render approvalDedicated text-to-video creation
Media libraryMake images and motion videos from your description and selected brandPremium media library of over 500 million images and videos
Language workflowAsk for voiceover in a Motion prompt; sound is not added by defaultPaid features include AI video translation into any language
Work around the videoAd Spy searches Meta, Google and LinkedIn; the calendar plans posts and schedules remindersThe product's stated focus is generating videos from text

Choose Lumen5 if

Choose Lumen5 if turning written content into videos is your main job and you want its premium stock library or finished-video translation.

  • A dedicated text-to-video workflow fits teams whose starting material is written content and whose main deliverable is a video.
  • Its premium library offers over 500 million images and videos for teams that want stock media for their scenes.
  • Paid features include translating finished videos into other languages, useful when the same video needs different language versions.
  • Paid branding features include removing Lumen5 branding and adding your own colours, fonts and watermark to videos.

Choose Infinall AI if

Choose Infinall AI if you need brand-based images, motion videos, audio and copy alongside a calendar, with Video mode available on Pro.

  • Brand Brain saves your logo, colours, fonts, voice and audience for use in Image, Video, Motion, Audio and Chat, rather than only a video project.
  • Images, motion videos, audio and chat are available alongside Pro Video, so a campaign brief can lead to different kinds of content in the same workspace.
  • Ad Spy lets Free and Pro users search ads on Meta, Google and LinkedIn without spending credits, useful before choosing a creative direction.
  • The Social Hub calendar keeps drafts and scheduled posts alongside your creation workflow; automatic publishing needs a connected account, and connecting accounts requires Pro.

What Lumen5 is good at

Lumen5 is an online AI video maker for turning written text into videos. That focus matters if the article, announcement or script is already written and the next job is a video, not a set of campaign assets. Its paid features include a premium media library of over 500 million images and videos, brand colours, fonts, a watermark and removal of Lumen5 branding.

It also lists AI translation of videos into any language. If language versions are important, test a representative video in the languages you actually publish. Lumen5 is the stronger fit here when stock media and finished-video translation are central to your process. This is a workflow recommendation, not a claim that either product produces better results on every brief.

Compare free access and paid costs honestly

Lumen5 offers a Free plan for creating videos without paying. Its cost article describes paid features but does not show paid amounts. Follow the pricing link from that article before buying, and confirm which tier includes the media, branding and translation features you need. Without a stated current amount, there is no honest basis for calling Lumen5 cheaper or more expensive than Infinall AI.

Infinall Free gives 1,000 credits every month with no card. Motion is available on Free and Pro, but Video mode is Pro only. Pro costs $10 for the first month, then $30 a month or $299 a year, with 3,000 credits a month. India's rupee checkout is Rs 999 for the first month, then Rs 2,899 a month or Rs 33,999 a year. One credit is one US cent. These are credit balances, not a promised number of completed videos: creation costs depend on the work.

What reviewers report about Lumen5

G2 reviews republished on SaaSworthy report slow rendering, limited free templates because many assets are premium, and time spent finding suitable background music. Other comments mention difficulty with subtitles in non-Latin alphabets and restrictions such as a custom AI voice being available only on Enterprise. These are reviewer reports, not a guarantee that you will encounter the same problems. Read the linked SaaSworthy review page for context.

The overall SaaSworthy rating is 4.9 from 178 ratings, so the complaints should not be presented as the whole product experience. Use them to design a trial: make a video with your intended assets, check the subtitle alphabet you need, and see whether the voice option you want is included before paying. Do not assume a paid media feature will be available in the free plan.

Where Infinall AI fits instead

Infinall AI starts with a saved brand. Paste your public website address, review the details it finds, correct anything wrong and confirm Brand Brain. Pick that brand in a composer so the work can use your logo, colours, voice and approved claims without repeating them in every prompt. Adding and editing the brand does not use credits.

For example, a product announcement might need an image, a motion video and accompanying copy rather than only a text-to-video conversion. Motion lets you describe scenes, on-screen words and timing. Ask explicitly for music or voiceover if you want sound: Motion is silent by default. A changed Motion prompt creates a new video rather than editing the finished card in place. Pro Video is a separate workflow that plans the video and shows a render price before you approve it.

The calendar supports drafts, dates, captions and media on both plans. Without a connected social account, scheduling sends a reminder rather than publishing automatically. Connecting accounts is a Pro feature, so do not choose Free expecting automatic posting.

How to choose, or keep both workflows

Start with a real brief, not a feature count. If your recurring job is turning written material into videos with stock scenes and translated versions, try Lumen5 first. If you also need brand-based images, motion, audio, copy and a calendar, try that broader workflow in Infinall AI. Review the wording, visuals and language output yourself before publishing.

You do not have to move every task at once. You could keep Lumen5 for written-content videos and use Infinall AI for other brand assets and planning, without assuming there is a direct integration between them. Infinall Motion exports an MP4 when you request export, and exporting and downloading cost no credits. Pro Video also supports downloading finished work. If the campaign includes paid video promotion, the related cost-per-view calculator helps you assess spend against views; it does not choose the creative tool for you.

Frequently asked questions

Is Lumen5 free?

Yes. Lumen5's cost article describes a Free plan for creating videos without paying. Paid upgrades include premium media, removing Lumen5 branding and brand customisation. Reviewers on SaaSworthy say some templates and assets are premium, so test your intended design on Free first.

How much do Lumen5 paid plans cost?

The Lumen5 cost article linked below does not list paid amounts. It directs readers to its pricing page. Confirm the current amount and included features there rather than budgeting from an older review-site price.

Can Infinall AI make videos on Free?

Free users can make motion videos using credits. Motion creates short animated text, logos and scenes from a prompt. Video mode is separate and requires Pro; the Free credit balance does not remove that plan restriction.

Should I choose Infinall AI or Lumen5 for marketing content?

Choose Lumen5 when written-content videos, premium stock media or finished-video translation are the main requirement. Choose Infinall AI when you need a saved brand shared across images, motion videos, audio and copy, plus planning in the Social Hub calendar.

Sources and checks

Every price, rating and number on this page comes from the source pages below, checked October 2026. Prices and plans change often, so confirm on the vendor's own page before you buy.

Try Infinall AI free

1,000 free credits every month. No card required.